With notes like red currant, grapefruit, ginger, pink pepper, mango, fig, Ambroxan, and musk, you'd think Limonata would be a slam dunk, but I have some issues with it. Claude Dir's 2025 release doesn't open with that appealing melange, instead falling back on the familiar bubblegum note found in mid-market designers of the past decade -- a surprising choice in an expensive niche scent. That bubblegum accord lasts for just five or ten minutes before giving way to a more naturalistic blend of the listed aromatics, but still, why lead with something so uninspired? Familiarity breeds contempt.
From there it becomes fruitier, with grapefruit, mango, and fig taking the lead, backed by a salty sea-breeze twang of Ambroxan and white musk. It smells good, if a little linear, and the saltiness turns faintly sour over time. I can appreciate the realism of the fruit accord, something Dir clearly excels at, but the grapefruit in Guerlain's L’Homme Idéal Cologne is vastly superior, thanks to Thierry Wasser’s genius addition of piney terpenes that lend both dimension and longevity. Dir’s version is saltier, sweeter, and it lingers for hours, but it lacks the ripe juiciness expected at this price. Blended so closely into sugary mango and fig, the grapefruit loses some of its brightness. Judging by online reviews, though, most people don’t seem to mind, and the fragrance overall gets high marks.
Limonata’s biggest strength is its aquatic overlay, which gives it its clearest sense of place: salinated beachside air, warm eddies of a rising tide, the scent of a fruit cocktail with salt on the rim as waves crash in the distance. Based on the chatter I'm seeing, I think the fragrance appeals mostly to young women who apparently enjoy sweet and fruity aquatics with bubblegum top notes, a trend that makes me question where perfume culture is heading. At this price point, Narcotica’s summery citrus should come across as super fresh and very natural, not bogged down by unnecessary olfactory calories.